Job Summary: Drives innovation and sets the vision for the organization’s digital marketing efforts, ensuring cutting-edge practices and alignment with business objectives to maintain a competitive edge.
Key Responsibilities:
Define and implement the organization’s digital marketing roadmap.
Lead global advertising campaigns, ensuring consistent brand messaging and optimal reach.
Build strategic partnerships with advertising platforms and agencies to leverage emerging technologies.
Present campaign insights and recommendations to C-level executives and stakeholders.
Spearhead research and adoption of new marketing tools, techniques, and strategies.
Ensure compliance with data privacy regulations and ethical advertising practices.
Key Focus Areas:
Visionary leadership
Innovation in marketing strategies
Stakeholder alignment and global execution
Skills and Knowledge Required:
Mastery of global marketing strategies and platform-specific advertising techniques.
Exceptional analytical, negotiation, and communication skills.
Advanced understanding of consumer psychology and digital trends.
Educational Qualifications:
Master’s degree in marketing, business, or related disciplines preferred.
Experience:
10+ years of digital marketing experience, including leadership at a global level.
Tools and Technologies:
Advanced CRM systems, AI-driven marketing platforms, predictive analytics tools.
Other Requirements:
Visionary mindset with a passion for continuous innovation.